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How To Start A Successful Ice Cream Parlor Business In 2023?

Our India is a country where there are different seasons like winter, summer, rainy season and here people are also very fond of food, according to different seasons, people demand different types of food throughout the year. Now, in such a situation, if a business related to catering is taken up, then a good income can be made.

There is a very old tradition of eating Kulfi in our country. Looking at the demand of the youth in the new era, good profit can be earned even by starting ice cream business because summer is high in our country, that is why the demand for ice cream remains throughout the year.

How to start ice cream parlor
How to start ice cream parlor

The trend of eating ice cream outside the house

Eating out with family and friends has become a kind of fashion.
Whether it is upper class or middle class or they belong to any caste and religion, everyone likes to go out and eat, drink and have fun with their friends, relatives, children and family according to their ability. Is

In such a situation, going to the ice cream parlor and eating ice cream has now become an everyday and normal thing. From metros to medium and small cities and towns, the trend of eating ice cream has increased, which shows the future possibilities in this business.

Trending ice creams in 2023

New and different types of ice cream and their flavors and varieties keep coming in the market, some of which are in trend now.

  1. Sugar free ice cream | low sugar or no sugar ice cream
  2. Low fat ice creams | low fat ice cream
  3. Imported Ice Creams | imported ice cream
  4. Frozen yogurts | yogurt ice cream
  5. Prepackaged Ice Cream | pre packaged ice cream
  6. Cake ice creams | cake ice cream
  7. Milkshakes | milk shake

ice cream parlor Of Name Of selection

The name of your parlor should be trendy, meaningful and related to ice cream business which can attract customers.

Note: – If you are going to take the franchise of a company, then you have to use the brand name of that company only.

How to choose a place to open an ice cream parlor?

It is very important to choose the right location before opening an ice cream parlor. Take special care of some points while making the choice.

  • There should not be any other ice cream parlor shop nearby, and if so, check whether there is a possibility of opening another parlor there.
  • Try to open an ice cream parlor in an area around 1-2 kilometers of any Engineering, Medical or any other big college or university, Call-Center, BPO etc. places.
  • Keep in mind that there is proper parking arrangement around the place being chosen.
  • Choose a place where cleanliness, hygiene and sanitation are taken care of.

A clean and pleasant interior design can bring in repeat customers.

What is the minimum area required to open an ice cream parlor?

To start a small ice cream parlor, at least 200 to 300 square feet of space will be required. The more seating arrangements you have, the more beneficial it will be for your business.

However, if you do not want to open a retail store, then you can start working on the lines of a food truck with a low budget.

Cost of starting an ice cream parlor business in India

To start an ice cream parlor business on a small scale, an estimated investment of at least ₹ 5 lakh will be required, to do this business on a large scale, the investment can be more than ₹ 15 to 20 lakh.

Note: – The cost or rent of the property has not been included in this.

Monthly expenses for running an ice cream shop

For estimating working capital, we will base the following points.

  • kitchen staff salary
  • salary of customer service staff
  • disposable crockery
  • packaging material
  • Vehicle and petrol expenses for marketing and other works
  • shop rent
  • electricity bill
  • telephone bill
  • Freight
  • stationery and other

Based on the above expenses, we can say that this amount can be between ₹ 30,000 to ₹ 5,00,000, this expense may change according to inflation in big and small cities.

Note:- To control the expenses, keep taking appropriate steps at your discretion.

necessary equipment

  • commercial refrigerator
  • storage cabinet
  • packing materials
  • kitchen utensils
  • Ice Cream Making Machine (if you want to make your own ice cream)
  • mixer/blender
  • Cups, plates and other utensils
  • Inverter or generator for power backup (power supply must be maintained for 24 hours otherwise the ice cream may melt)

The approximate cost of the above equipment can be between 3 to 5 lakhs.

staff requirement

A staff of 2 to 4 people will be sufficient for a newly started ice cream parlor, later you can decide to increase or decrease the staff depending on the customers.

Note:- Include both boys and girls in your staff.

marketing Strategies

Before starting any business, you should assume that there will be many difficulties and obstacles in this business, fighting against which you will have to move forward on the strength of your hard work and discretion, only then success can be achieved.

Create your business blog, instagram page, facebook page and whatsapp business account, where you keep posting posts, reels, shots, pictures etc. to promote your shop.

This will increase the reach of your Ice Cream parlor, increase the curiosity of people to come there and build trust, which is the cheapest and most effective way to build a good brand.

Due to which you will be able to take large orders for events like Birthday, Wedding-Party, Festivals, Marriage Anniversary etc.

Ice Cream Parlor Interior Design Ideas

interior design for ice cream parlor

ice cream parlor business profit margin

If you want to sell or sell your own made ice cream, then you can take margin for this based on location, packaging, branding, promotion and quality etc.

If you sell ice cream made by someone else at your shop or you have taken a franchisee of a company, then your profit margin should be between 20% to 30%.

Registration and license required to open ice cream parlor business

  • Business Registration: – If you are starting this business on your own with a low budget, then you can register your business through One Person Company or Proprietorship Firm, and if you want to start this business with some partners If you want, you can go towards Partnership Firm, LLP or Private Limited Company.
  • Trade License You can easily get trade license from your nearest Municipal Authority (Nagar Palika).
  • Shop & Establishment Act License You have to get your license from the nearest labor department.
  • GST Registration: You will need a GST number to start and run the ice cream parlor business smoothly.
  • FSSAI License: Getting a license from the Food Safety and Standards Authority of India (FSSAI) is mandatory for any type of food related business.
  • Fire license: Taking a fire license (NOC) and following the rules related to it is necessary for the safety of you and your customers.

Top 10 Ice Cream Parlor Franchise Companies in India

Brand Name Area Required (sqft) Total investment (₹)
1) Baskin Robbins Franchise 200-400 10 to 20 Lakhs
2) Amul Franchise 300 3.5 to 5 Lakhs
3) Quality Wall’s Franchise 50-200 2 to 2.5 Lakhs
4) Cream Stone Franchise Over 300 3 to 5 Lakhs
5) Gelato Vinto Franchise Over 200 20 to 30 Lakhs
6) Ice Cream Buggy Franchise not available 5 to 10 Lakhs
7) Ice Cream Works Franchise 50-250 2 to 5 Lakhs
8) Natural Ice Cream Franchise 750-1200 12 to 20 Lakhs
9) Roll Over Franchise 500-800 25 to 30 Lakhs
10) ifruit Ice Cream Franchise 80-100 5 to 6 Lakhs
11) Top n Town 300-400 Under 10 Lakh
List of Ice Cream Franchise Companies in India

*The above data is approximate, Contact companies directly for more information.


shop opening

You should do the opening of your shop with complete planning, with this you will be able to get good publicity in the beginning itself.

  • Choose a time for opening around a festival, Valentine’s Day, New Year, Christmas etc.
  • Pay attention to decoration and lighting.
  • Invite as many people as possible to the opening.
  • Try to spread information about the opening of Ice Cream Parlor to as many people as possible through social media.
  • To make the opening of the parlor interesting, organize some quiz or games among the children.
  • Make people aware of your brand and its quality and specialty.

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