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How to Leverage Social Media for Successful Job Hunt

social media for successful job hunt

Imagine this: Picture this, you are swiping left to right or right to left, liking posts and giggling at memes for hours and then you come across a post that reads news feed user secures job through social media. In this article I will be explaining and showing you how to go about unlocking your chances for job seeking by leverage social media for successful job hunt.

They did that… you wonder, how did they manage to do it? Well, guess what? Has social media just become the place for watching cute kitten videos and connecting with friends; no, it has become a place of getting a job.

But how and in what way can you adapt it to fit into your operations? This is what we are going to look at, and I believe that you will appreciate what we are going to present to you.

The Hidden Job Market in Social Media Platforms:

The rising trend of use of social media is as a result has affected many fields in our life, including job searching. But even that is history with people no longer relying on newspaper classifieds, refreshing the job listing websites.

As we speak, your next dream job could just be a mouse click away. But using social media for employment purposes is not as easy as creating a status saying, ‘I am now looking for a job’ there is some science that goes into the entire process.

Therefore, the big news of using social media for job searching is what we are going to discuss in this paper. Isn’t it all just a way to have fun and pass the time around, or have connections to social events? Not quite.

There is a trend for organizations to start using social media to go out and search for talent. A survey conducted by CareerBuilder revealed that about 70 percent of the employers pay a visit to the social networking sites with a view of getting to know more about the intending employees that they want to hire.

That’s a significant chunk! And it means if for example you are not very active on the Facebook or twitter you might be overlooking the job of your dream.

The Social Media Advantage: Why It Matters Context When responding to violent extremism, why is global cooperation important?

Why should one be interested in utilizing social networks to find a job? The answer is simple: Audience includes ideas of visibility and connection. First of all, social networks help to demonstrate all your abilities, find friends in the same profession, and communicate with managers and potential employers.

It is like having a life size billboard at the most strategic position of the society, which is in the middle of the world.

Think about it. You no more need to compose a resume of one page or write a cover letter. Thus, in social media you can share the articles, comment the articles, showcase your projects, and even post the testimonials of colleagues or clients.

Here you allow hiring managers to see why you are perfect for the position instead of just explaining that. Moreover, it presents one with the opportunity to learn about companies and certain positions from an insider’s perspective, which is an added advantage over the rest of the competitors.

Overcoming Common Objections in Leveraging Social Media for Successful Job Hunt

Before we dive into the nitty-gritty, let’s address some common objections people have about using social media for job hunting:

Objection 1: For example, an admission that might be made by a candidate is ‘’I’m Not Tech-Savvy”

In essence, social media can be used by anyone including the layman in the hunt for a suitable job. Almost all the platforms are easy to use and there are tutorials and guides available in number. Secondly, even the most fundamental knowledge in the utilization of social networks is included in the list of requirements that employers anticipate.

Objection 2: It assumes them in the statement “I Don’t Have Time”.

Whit our busy schedules, it does not take hours every day to effectively use social media. Thus, if you wanted, you could devote only thirty minutes a day to the creation of a solid one. It is not how many people you manage to get through the door that counts but the value of the people that you get in.

Objection 3: Thus, the assertion that ‘’social media is too informal’’.

Though it is correct that social media is informal, most of them have their formal groups or applicable sections where people in the particular industries engage in discussions and professional networking. It is about targeting the right place and how one can come out to get what is desired.

Getting started with the list of things you need to create your social media tool kit for social media for successful job hunt:

It is time to learn how to create and use your social media accounts in the context of a job search.

LinkedIn: The Professional Playground

Out of all the social networking platforms LinkedIn is the best option when it comes to leveraging social media for successful job hunt. It is important that one should consider being in is LinkedIn if the aim is job searching. Here’s how to make the most of it:

1. Profile Picture and Headline: Include a quality picture and the main title that would bring out your professionalism. When the headline is set think of it as your personal slogan that is going to be associated with you.

2. Summary: Compose a convincing introduction that would demonstrate your potentials, achievements, and plans for the future. Make it simple and to the point, while at the same time sparking the interest of the intended audience.

3. Experience and Skills: Presentation of one’s work experience with accomplishments. Promote Skills and get promoted by others.

4. Recommendations: I know that they should request recommendations from previous supervisors, co-workers, or clients. These can serve as very influential testimonies.

5. Networking: Introduction to groups, associations, or forums of the industry and engage in discussions in those forums. The implied knowing here is that the more active one is, the more exposed one becomes.

6. Content Sharing: You can bookmark any article, give your comments to the articles shared by others and also share any article or write one of your own. This not only proves you are knowledgeable but also remain relevant in your contact list.

Twitter: The Real-Time Connector

Although the use of twitter can signify job seeking in a more typical and conventional sense of the term, it is actually a boon for real-time networking as well as the place to go for the latest news in an industry.

1. Profile Optimization: Make sure to use a professional image of you, and since most people will be scanning through the resumes, make sure to put a brief bio of yourself and be very clear on what you do and what you are in search it.

2. Follow Industry Leaders: Favorite and interact with users, businesses, and key tags that are relevant to the chosen specialty. This assists you remain current and grab the attention of others.

3. Tweet Smart: Post helpful articles, ‘favorite’ industry-related posts, and engage in Twitter discussions/’chats’. This proves your competency and at the same time makes you more conspicuous.

4. Networking: Do not hesitate to go to the people directly. A good tweet can pave the way for further conversations; the same counts for a direct message.

Facebook: The Versatile Network

Though Facebook has aspects that pertain to personal use, one can use it professionally as well.

1. Privacy Settings: If you have any personal accounts, make sure they are set to be private otherwise change your privacy settings to the most restrictive. Build up a professional image that the employer can visualize.

2. Professional Groups: Many people interact in groups that relate to their field of work; therefore, one should consider joining such groups. These can be very rich in terms of job advertisement and networking resources.

3. Content Sharing: Post the relevant articles, state the updates regarding your performance in your occupation, and participate in the group discussions.

4. Networking: Perform a search using the Facebook search engine with filters such as employers and professionals of the targeted industry.

Instagram: The Visual Portfolio

When it comes to the creative niche, the showcase possibilities of Instagram are more than appropriate.

1. Professional Account: If there are concerns about mixing social and work life, then it might be necessary to create a new professional profile. Keep the tone of the company consistent and have a flow when it comes to style.

2. Portfolio Display: Post here your projects, designs, or anything related to work visuals or anything creative you like. Hashtags which are relevant to the niche chosen should be used in order to attain the maximum visibility.

3. Engage: Add top businesses, engage on their posts, and interact with other persons in your line of work.

TikTok: The New Frontier

It will interest you to know that TikTok is not only for dancing videos; it is slowly transforming into a platform for career guidance for many youngster.

1. Career Content: It involves making and uploading brief and interesting videos concerning the skills that the channel possesses, job market information, among others.

2. Hashtags: It is important to use appropriate Hashtags to increase the next generation post reach.

3. Engage: Join and engage accounts of the professionals and companies. TikTok’s algorithm can help you be found rather easily.

Crafting Your Personal Brand

Your style is what employers will remember when they are making a choice of who to hire in their organization. Here’s how to build and maintain it on social media:

Consistency is Key

Maintain continuity by making sure that the message as well as the image are well coordinated in every media. This encompasses the use of the same picture, similar bio data and more importantly, a well-orchestrated script of how you came to be an employee of the firm.

Share Your Expertise

Ensure that there is content out there which demonstrates that you have the knowledge and skills in the field. This could be articles, blogs, YouTube videos, or even short shareable of projects and achievements.

Engage and Interact

Social media does not work unilaterally, or in other words social media is not a one way traffic. Interact with your network by clicking like, writing a comment and share their post. Engage yourself into discussions on the discussions boards and make sure, you offer information that can help develop loyalty.

Be Authentic

Authenticity is crucial. Do not pretend or be fake wherein you are posting or interacting with other people. Employers and connections prefer to deal with a real person and not someone who is pretending to be something they are not.

How to Get a Job on Social Media

That is all for creating profiles, let’s move to the measures you can take to search for jobs.

Follow Companies of Interest

List the companies which you would be interested to work at and start engaging with them on social media platforms. Read their blogs, post on their walls/forums and ensure they are up-to-date with the jobs they post.

Use Keywords

Find out job-related keywords and the use of hashtags. This can assist you in finding adverts for jobs and discussions of your niche.

Network with Employees

It is always better to gain firsthand information about a particular company; therefore, you should extend your contacts to the employee level. Make phone calls to ask about organizing informational meetings for getting more insight on the company environment and the existing positions.

Join Professional Groups

Join the LinkedIn groups, Facebook groups, and Twitter chats, which are relevant to the preferred industry. These groups usually forward good job opportunities and other networking information.

Showcase Your Work

If you have a portfolio or projects that are relevant to the position, share them on LinkedIn, Instagram or even on a personal blog provided you link it your profiles. This forms a physical testament of your proficiency in a given field hence invaluable.

Stay Active

Consistency is crucial. By active presence on the site, the connection and potential employers do not forget about your existence and may offer suitable jobs in the nearest future.

One can learn from rejections and vice versa or remain stagnant for the majority of their lives One can learn how to handle rejections and vice versa.

Job applicants have to endure rejection frequently when they are searching for a job. Here’s how to handle it and keep moving forward:

Learn from Feedback

Leveraging social media for successful job hunt requires adequate feedback; iIf feedback is given, then this has to be applied in order to enhance one’s success strategy and repertoire.

Stay Positive

Contentment services as a factor that must be observed too, because the positive attitude is important. Never lose focus because you are more likely to quit when the task is too overwhelming, instead, break the journey into easily achievable daily sub targets.

Keep Networking

To extend the successful networking activities, you should keep on developing and fostering your network. He means that the right opportunity may appear in the form of a contact.

The Future of Job Hunting: Staying Ahead In the fast pacing of global business, it is rather difficult to always stay ahead.

The concept of the social media is in a constant dynamic implying its constant expansion into newer territories and concepts. Here’s how to stay ahead in the game:

Stay Updated

Integrate current trends and changes in specific social media into your strategy. This helps to avoid the use of outdated features and strategies by the firm.

Adapt to New Platforms

It could also be interesting to search for more opportunities for the platform of which usage starts to gain popularity nowadays. It is usually noted that early adopters are really competitive.

Continuous Learning

Encourage the efforts to obtain new knowledge concerning your field of activity and social networks marketing. There are various platforms that have great potential in educating including online courses, webinars and events in industries relevant to the options.


Leveraging social media for successful job hunt isn’t about just being present because you are On-Social Media – it means it has to be strategic, active, and genuine. The initial steps are to begin with optimizing your profile, the building of the personality and the networking. Permission to emphasize that life is tough, job hunting isn’t a joke, but social networks can be your trump card.

Therefore, each time you are going through your feed, try to consider, how your accounts can become an instrument that will help you find a dream job. Who knows, maybe your dream job is as close as one post, tweet or a connection on a social network. Happy job hunting!